Monday, January 31, 2011

Word of Mouth Advertising

          Have you ever been to a movie and hated it? Did you ever tell a friend that you hated it and they decided not to see it? Let's turn that around. Did you ever go see and under advertised movie that rocked? Ever talk a friend into seeing it? Or how about a video game. Did you ever play an awesome game and convince a friend to buy it? Or maybe you went to the new restaurant before any of your friends. How was it? Will you recommend that they get a certain menu item?
          All the examples above are word of mouth advertising. If you like something and tell a friend, you just helped that company. If you don't like it, you just wasted all the money they spent on commercials. Your opinion is a valuable walking advertisement. If you are also a business person you should realize how important word of mouth is and use it to your advantage. For example, I pray that people will like my blog on Facebook. I hope their friends will see it and check out my blog as well. Social networking sites really enhance word of mouth and can get the message to more people in less time.
          However, most people out there are consumers not business owners. So at the very least we should be aware of how our support of different companies and products affects their sales. It is just another example of the power in our words.

     *If you want an opportunity to use word of mouth for your own profit, email me or click this link:


(On this page click Start a Business on the top right.) 

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